PRESS RELEASE: 30 DAYS TO PHUKET BOATSHOW
With just 30 days to go until the fourth Phuket International Marine Expo (PIMEX 2006) opens its doors at the Phuket Boat Lagoon Marina, from 7 – 10 December, Thailand’s only international waterside boating and lifestyle show looks set to exceed expectations.
There is only one berth left in the water, and most of the air-conditioned booths are booked, so there’s not much space left for last-chance bookings. There are still have a few spaces left but they will go to those companies who are quickest off the mark.
For full story, go to: http://www.phuketboatshow.com/newsletter_07_06.htm
LAND ROVER / MAX MARINE SIGN LANDMARK DEAL
December’s PIMEX follows on from October’s first-ever Bangkok Preview held at All Season’s Place. Demonstrating that boat shows are about more than just straightforward product sales, as a direct follow-on from their participation at PIMEX Preview, Land Rover Thailand and leading yacht sales brokers Max Marine Asia announced yesterday an exciting new partnership.
For full story, go to: http://www.phuketboatshow.com/newsletter_MM_LR_06.htm
PROPERTY & RESORT SECTOR KEY TARGET FOR PHUKET BOATSHOW
“Key target visitor groups are in the property and resort sectors,” said Fordham, outlining a strong campaign beginning in the last week of November aimed specifically at these two groups. “Phuket’s leading property publication, Exclusive Homes, will include a 30-page Boatshow feature, while a 4-page wrap-around cover on the island’s leading newspaper, the Phuket Gazette, will carry a powerful message to the expatriate and Thai communities,” he added.
For full story, go to: http://www.phuketboatshow.com/newsletter_property-media_06.htm
PIMEX LAUNCHES ON THE WATER BRAND PLATFORM
To be launched for the first time at PIMEX 2006, is a thrilling new concept – the new ‘On-Water-Brand-Platform’ from Latitude 8 Yachts. This novel approach is targeted at companies wanting to lease and brand a corporate yacht. Yachts offered under this scheme include the Latitude 8 Firefly 850 Sports and the Latitude 8 Phuket Sports 8.
For full story, go to: http://www.phuketboatshow.com/newsletter_OTWB_06.htm
PIMEX APPOINTS CHAPLIN PR FOR SINGAPORE
Chaplin Public Relations has been appointed as the PR agency for Thailand’s international boat show, Phuket International Marine Expo (PIMEX) 2006. Chaplin is being retained to implement Singapore PR, as well as media activities in selected Southeast Asian markets in the run up to, and during the 4th PIMEX show.
For full story, go to: http://www.phuketboatshow.com/newsletter_singaporePR_06.htm
PIMEX LAUNCHES 'VACATION PHUKET' MEDIA COMPETITION
Aimed exclusively at the Singapore media, PIMEX recently launched a 'Visit Phuket' competition for accredited Singapore media. Awareness of boating and the relative strengths of the various regional boatshows were criteria for success. The winning members of the Singapore press corps will each win return tickets to Phuket courtesy of Image Asia Events. First prize winners will stay in a luxurious suite at Aspasia Phuket resort in Kata Beach, while 2nd and 3rd prize winners will get to experience the Mangosteen Resort and Spa at Rawai.
For full story, go to: http://www.phuketboatshow.com/newsletter_mediacomp_06.htm
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